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About Us

The Company

Nu Squared is partnership between optometrists and software developers, with the goal of developing a software solution that meets the needs of vision therapy practices. 

Our Optometry Partners: Dr. Nadira Shadeed, OD, FCOVD and Dr. Joe Rouw, OD, FAAO

When Dr. Shadeed and Dr. Rouw started the Pediatric Vision Development Center of Gwinnett in 2007, they found that while there were many EMR options for primary care optometry, none met the needs of their vision therapy exclusive practice. They decided to work with Far Reach to develop an administrative web-based system for their office. As their practice grew, they wanted to expand their current web-based system to address programming vision therapy sessions and to make writing vision therapy reports more efficient. They are now involved in helping Nu Squared develop a software solution that is designed to meet the needs of individual vision therapy practitioners.

Pediatric Vision Development Center 

Our Technology Partners: Far Reach

Far Reach provides custom software development, website design and development, mobile development, and marketing consulting to businesses and organizations of all sizes.

The Far Reach team collectively brings over 70 years of software development experience to their positions and have proven themselves to be highly customer-focused and accomplished in implementing solutions, large and small, that are effective in meeting their customers' needs.

Far Reach

Our mission is to provide an enriching, equitable, and highly-gratifying workplace that will promote innovation and a deep commitment to creating and providing only the highest quality software, services, and solutions. We partner with our customers, our employees, and our community and take personal responsibility in our actions toward each, helping us to build lasting, mutually-beneficial relationships.

Vision Therapy Software Toll Free 855-263-2982